Back by popular demand, iFashion Panel is returning to New York City on Thursday, September 18th and the theme is "Beyond the Standard"! Beyond the Standard are companies whose indie brands embrace diverse markets regardless of size, shape, age, culture, or lifestyle. Two interactive panels of professionals from those brands will discuss best practices on branding together and establishing digital influence. The panel event includes a networking mixer like none other. The most badass coworking space on the planet (AlleyNYC) is our meeting spot for a night of practical information in a fun networking environment. To ensure the quality of networking for the fashion professionals in attendance of this event, Beyond the Standard is exclusively open to invitees from the waiting list and social media who have confirmed their RSVP via access code. We just ask that you don't be fashionably late. This is going to be a debut event to bookmark for years to come!
About iFashion Panel
Est. 2014: The iFashion Panel is an international panel series by F Social for a network of new generation fashion brands who embrace interactivity and diversity to defy disparity. Through the creation of engaging events for the online community, the panel is a platform for digital educational growth and continued professional development. The goal is to be the "Generation X and Y Not" who help make disparity in the industry a thing of the past.
Monday, September 15th, 2014
iFashion Feature Presentation & Press Dinner
(Please Note: This is a private pre-iFashion Panel event that is exclusively open to panelists and select members of the press.)
Thursday, September 18th, 2014
iFashion Panel NY: Panel & Networking Mixer
6:00: Opening Remarks
6:15 - 8:45: Panel Sessions*
(Please Note: Check-in for the event begins at 5:30PM EST and the panel promptly kicks off at 6:15PM EST sharp!)
Panel Session I
It takes a village to raise a global brand:
The power of branding together in the independent fashion industry
There is a popular African proverb that states, "It takes a village to raise a child"... the same philosophy is applicable to raising brand innovation and awareness. Some of the most successful companies in the world have benefited from brand collaboration and fashion consumers are increasingly more receptive to the collaborative approach. Learn how these next generation brands have made their global dreams a reality through branding together with others!
Intermission (Refreshments will be served)
Panel Session II
From local independent to internationally interactive:
The rise of digital influence in the independent fashion industry
In today's digital world, we are surrounded by successful local brands across the independent fashion spectrum who have become international influencers simply by establishing their niche. Digital influence for these brands goes beyond supporter number, it involves ongoing action, measurement, and engagement. It is not an easy task and takes a lot of thinking beyond the standard to stand out in the digital crowd. This panel will discuss the journey that select next generation brands have taken to make their mark!
8:45: Cocktail Reception, Music, and Networking Mixer
10:15: Closing Remarks